My Story

Rachel West’s work was shaped long before she ever chose the title of coach.

She grew up surrounded by people she deeply loved who were struggling with addiction, emotional pain, and destructive cycles. From an early age, Rachel noticed what others often overlooked. She saw humanity before behavior, possibility before labels, and worth even when it was buried beneath pain. While others pulled away, she leaned in. She listened. She stayed. She believed in people, even when they struggled to believe in themselves.

For many years, Rachel carried this role quietly. She assumed she simply had a natural instinct to support others. But as she moved through her teens and twenties, something became increasingly clear. She wasn’t just witnessing struggle. She was witnessing patterns. Repeating beliefs. Unhealed wounds passed down through families and relationships. And she knew there had to be another way forward.

Rachel initially built a successful career in the creative field after earning her degree with honors in graphics, multimedia technology, and web design. Yet despite professional success, something deeper was calling her. That call became undeniable when she discovered personal development and transformational work.

What began as curiosity quickly became clarity.

She learned how thoughts, beliefs, past experiences, and internal narratives shape behavior, relationships, emotional responses, and life outcomes. For the first time, Rachel understood the root of the struggles she had observed for so long, both in others and within herself.

That awareness changed everything.

Rachel immersed herself in transformational work, training extensively in mindset, neuroscience-based techniques, communication, emotional healing, and behavior change. She didn’t just study these tools. She lived them. She applied them. She watched them create real, lasting shifts in people’s lives.

With this evolution, Empowering Growth was born.

Today, Rachel is the founder of Empowering Growth and a trusted coach, speaker, and facilitator who helps individuals, families, and groups break free from mental, emotional, and relational patterns that keep them stuck. She supports people in building self-trust, strengthening communication, healing emotional wounds, and creating healthier, more aligned relationships.

Rachel is especially passionate about working with individuals impacted by addiction, people navigating major life transitions, those carrying self-doubt or limiting beliefs, and anyone ready to create meaningful change from the inside out.

Her work is grounded in compassion, clarity, and empowerment, but it is also rooted in responsibility and choice. Rachel no longer carries the weight of fixing others. Instead, she walks beside people as they learn how to step into their own strength, awareness, and potential.

Her mission is simple and intentional:

To help people break free from old patterns, build healthier relationships, and create lives aligned with who they truly are.